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The new General Manager of the Caribbean Broadcasting Corporation assumed duties Wednesday morning at its Pine headquarters. Lars Soderstrom was met on arrival by CBC Chairman Leroy Parris and Executive Director David Wright and then was introduced to the senior managers in the Corporation's boardroom – Source:Caribbean Broadcasting Corporation 30/07/2008

The Swede Lars G.O. Söderström is reporting on his Website that he has been the General Manager of the Caribbean Broadcasting Corporation (CBC) for the last three months. We try to keep on top of the news which affect Barbados but we have to confess we missed this announcement. As always the BU household thanks the BU family member for drawing this matter to our attention. We have to admit though that the Swede’s resume is impressive, on paper!

It is a crying shame that at a time when Barbados is struggling to maintain its  cultural identity we could not find a son or daughter from the region to perform this job. The importance of our ONLY television station to facilitate cultural expression we believe to be critical to the development of our people. In the interest of transparency it would be interesting to find out  the selection criteria used to appoint the Swede to the post of General Manager. Is it true that Mr. Söderström was hired by the CBC as a consultant in 2004 and has participated in a restructuring exercise along with Trinidadian Malina Salandy up until a few months ago?

Barbadians need to have an explanation from Chairman Leroy Parris about this appointment. It appears that the Swede Lars G.O. Söderström joined CBC in his new capacity at the end of July 2008. It therefore begs the question – how is it that the Swede has published on his Website that he has been General Manager of the CBC for three months? As a matter of interest the BU family should recall that it was around July 2008 Deputy Chairman Jeannette Layne-Clarke resigned from the CBC Board citing illness and the need to recuperate.

The CBC has operated below expectation over the years and there are two reasons we think, the high level of political involvement and the cut-throat behaviour of the staff. We remember stories about Nigel Barrow the former Minister of Information playing dominoes away from CBC and looked-up to view a TV, when he saw a former popular news anchor, he telephoned CBC from the domino table. The anchor never appeared on national TV again after the call. Just as important is the need for the CBC staff to recognize the importance of teamwork and professionalism.

The former government had enunciated a public policy of working to beef-up the CBC to make it ready for privatization, is this the policy of the current government? We agree with the policy of the former government that the National Cultural Foundation (NCF) and the CBC should have a model which separates the commercial and development aspects of their businesses. What we can deduce from what we are hearing about the the Swede’s appointment is that it appears to be a continuation of the former government’s policy. Do not forget he participated in a restructuring which started in 2004.

It is unusual for agents who participate in the restructuring of a company to eventually land the job of managing the company. We venture to suggest that it is not the recommended management approach. We have two questions for the BU family:

  1. Can you recommend Barbadians and other Caribbean media professionals in the diaspora who qualify for the job the Swede landed?
  2. What do you know about the Swede?

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163 responses to “The Caribbean Broadcasting Corporation In The News”


  1. dell
    You actually had the guts to say “Parris should be fired?” You have just commited high treason for that remark. I suggest you do your homework, investigate the individual before making such a statement. I hope the court have pity on you for your ignorance and CRD you, with just a warning NEVER REPEAT THAT STATEMENT AGAIN

  2. Someone said the 'BLP Stalwart' Avatar
    Someone said the ‘BLP Stalwart’

    Hahahahaha! I am amused. Just listen to the Prime Minister’s statements about who should be hired, when, and under what circumstances. If this is not as farcical as the pre-election mantra and post-election excuses of the Dems, then nothing is. I am convinced that we are in for a rocky and rough ride for the next few years. Be as it may, I wish the country well, and I hope the Dems come around to putting people first (i.e. Barbadian and Caribbean people).


  3. there must be some other qualities about the man

    he might not be good at speaking english so what the heck’

    he must have qualities in other areas
    english language is not that easy ; it can be complicated and stupid at times and it is not a black man’s language anyhow.

    Africans speak a particular way with speech patterns that are different from the European. Language is a concept of the mind and the man might be close to his African roots and would be probably at home speaking an african dialect-the appropriate one for

    so if he is ok in other areas–all well and good –Thompson would have seen qualities in the man–perhaps he is a philanthropist–a good one
    hahahaha-mi-la


  4. My question is. Did CBC go through the correct channels to hire his non-national, non-regional person?


  5. You guys keep attacking Leroy Parris all the time about his lack of the use of proper grammar. Granted, but what about the positive side? Hasn’t he been a success story in the insurance field? You cannot be an idiot and be as successful as he has been. We certainly like to pull down one another. We have a lot of white Bajans whose grammar was terrible and they have become successful business persons. I never heard one person on this blog ever made mention about their grammar. We are still in mental slavery. Leave the man alone.


  6. The thing is he doesn’t speak good Bajan either.


  7. J,
    You got me cracking up with your last comment.


  8. I say dis Parliament should pass legislation

    To buil’ a high-tech launchin’-pad in dis place

    So dat one fine day, dey-all could tek-off from hey

    ‘Pon a one-way rocket trip – to Outer Space

    * Jeannette Layne-Clark is a writer
    and a former BBC broadcaster.
    ……………………………………………………This is an abstract from Jeanette Layne Clarke’s article in Today’s Nation. Based on the writing you can see something actually happened during her tenure as a director at CBC. Sooner or later we will hear what actually happened between Parris and Layne-Clarke.


  9. he wife a Trini,


  10. Jeanette Layne-Clarke is certainly not a doyenne nor the be-all nor end-all on Broadcasting matters – her paradigms were suited for her era, and she happily stays there like a good li’l dinosaur…

    Anyway, what to my wandering eyes at RBTT-Hastings did appear, but good ol’ Lars and him say not even BOO 2 muh! Lawks-A-Murky, me was so hurted …………………………………………………………………………………………………… NOT!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!! LOL/LMAO/ROFL (Maybe he saw my Comments or even how I referred 2 matter on my own News-Blog?)


  11. “he wife a Trini — interesting. Check with the Trini wife’s brother as to Lars — he might tell the whole story. Could be most interesting.


  12. The government very quietly has not renewed the contract of the Swede. Is it unreasonable for Barbadians to expect a report card on his performance?


  13. It’s an amazing post for all the web users; they will
    take benefit from it I am sure.

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