It seems ludicrous we have the Pine Hill Dairy (PHD) with the capacity to produce fresh milk yet Andrew Bynoe has to spend scarce foreign exchange to satisfy local demand. Is there more to the story than meets the eye? The obvious observation is if milk is imported it can’t be fresh.

There has been tension between the PHD and the local milk farmers through the years. When PHD started to produce powdered milk at the expense of the local milk farmers, it served to heighten the tension.

To the point, fresh milk has one definition – that which comes directly from the udder of the cow without processing. Here is what BU family member ROK had to say about fresh milk on Facebook, “Fresh milk is that which you get directly from the animal without pasturisation or any other type of processing. Fresh milk will not last longer than a week (if so long) in your cooler. The milk which we imbibe from phd is not fresh milk. It may have been made from fresh milk.”

Why is Andrew Bynoe from Carlton and Emerald City Supermarkets being allowed to import milk which cannot be properly described as  ‘fresh milk’? Why is PHD being allowed by consumers and the Fair Trading Commission to produce fresh milk which is not fresh? Doesn’t the PHD have an obligation to be honest when marketing its products?