Submitted by Adrian Loveridge

airport-crowdBook a month in advance and the taxes on a ONE-WAY ticket with LIAT to St. Lucia from Barbados amount to BDS$93.73 alone, and that doesn’t include the US$16.75 fuel and insurance surcharge.

Why is it that the Government is calling on the private sector tourism industry to protect employment and safeguard jobs and yet they appear to be deaf to the overwhelming calls to reduce taxes on intra regional travel?

Despite the Caribbean currently being the third largest source of long stay visitors to Barbados, and this could well change due to restricted air travel caused by the Swine Flu epidemic, it still is treated as the ‘Cinderella’ of our major markets.

With ongoing subsidies of up to US$300 per passenger, plus all the extra costs associated with the Best of Barbados programme in the United States, the least per capita BTA marketing spend is on the Caribbean, despite it producing the highest return on investment.

Prior to being revoked as a Director of the Barbados Tourism Authority, I repeatedly asked, (and it is minuted), for empirical evidence of the economical justification for the Best of Barbados programme. Sadly it was never forthcoming.

It is also difficult to understand why any organisation would the sell a substantial percentage of a product at below cost, especially in a market that has not even kept abreast of inflation for seven consecutive years, when other markets are performing better.

Before we start to see the closure of yet more tourism partners, I urge our Minister of Tourism and his counterparts in the entire Caribbean to take a look at how a reduction in taxes could greatly assist some of them staying in business.


  1. Heard Mark Darby former CEO LIAT making the same point today. He was emphatic in his position that LIAT cannot do any better as far as pricing is concerned.


  2. Let us reiterate: anytime a PDC Government is elected in this country there shall be the absolute ABOLITION of ALL TAXATION in Barbados.

    TAXATION is a wicked, evil, backward totalitarian system used by the state, and esp. with the devious support of the elite, to PRIMARILY oppress and suppress the greater potentialities, abilities, and capabilities of the broad masses and middle classes of people in Barbados.

    It involves mass theft/robbery by the state of countless portions of the incomes of the relevant people, businesses and entities on a daily basis in Barbados.

    There is ABSOLUTELY NO moral, legal, political or any other justification for the existence of TAXATION in Barbados or in any other part of the world.

    Taxation has NOT ONLY been wholly decimating the incomes of the most productive people in this country, but has ALSO been totally weakening all the productive, consumption and investment apparatuses of this little place, while at the same time the Barbados state continues to blatantly violate the income and property rights of those affected by this evil scourge.

    Therefore to argue for a reduction in any so-called form of TAXES – rather than for the eventual and complete ABOLITION of TAXATION – would simply be an exercise in unstudied inanity.

    PDC


  3. PDC, why the hell do you even bother?!! I usually scroll past your comments but notice how asinine they truly were when you said you’d abolish all taxes. WHAT?


  4. We have written repeatedly what is the point of constructing state of the art airports in our little islands but our people are turned off from intra regional travel because of high ticket cost?

    Does not make any sense. Also why doesn’t Dr. Jean Holder step aside and give another person a chance at turning around LIAT?

  5. Wright B.Astard Avatar
    Wright B.Astard

    And if more of these cheap cruises come a-calling at Barbados,LIAT will be left out to sea. We keep underestimating the potential of regional travel by the average person.


  6. The Governor of the Central Bank of Barbados, Dr. Marion Williams, had a press conference yesterday reviewing the first quarter performance of the Barbados economy, and as a result of it she was reported (pg 4, Daily Nation, Friday, May 1, 2009) as saying, et al, that the economy registered a 2.8% decline in the GDP for the first quarter, and furthermore that the economy is expected to decline by about 2 to 2.5 % for this entire year.

    The Governor was also reported (pgs 16 and 17 of the said Daily Nation) as saying that tourism, manufacturing, food production, the number of licenses granted to businesses operating in the international business and financial services sector, each registered declines when compared to the first quarter in 2008. So much for the inane concept of a services based economy!!

    What the Daily Nation however highlights is that agriculture was the only major sector that registered any growth in the quarter under review. But, one wonders if by highlighting this meager growth in agriculture there is NOT a pandering by this newspaper to a mentality that now pretends it sees some little worth in the agricultural business at this stage after many failures in other productive sectors.

    But the point is this, even though we in PDC know that the agricultural sector has the potential to be again a leading sector, we are still NOT impressed by the Governor’s utterances about growth in this sector, primarily because we know that statistically how some officials within the Government measure growth in the Agricultural Sector is such that any measures of this sector carry a far lesser weight than other measures for other sectors like the Tourism and Construction Sector.

    What concerns us too is that there was no statistic given by Dr. Williams for the unemployment rate when contrasted with the first quarter of last year, which is a pity since this is an area in which information ought to be made readily available given its importance as a major indicator of national output, growth and development in the country.

    Another thing that has concerned us is the fact that there was no reportage in the newspaper on the performance of the construction sector which is believed by many Barbadians to be among the sectors hardest hit by this local recession. Whether the Newspaper is to blame for not publishing any information from the review relative to the performance of this very important trading and productive sector, or the Governor fault for not having any information on the performance of this said sector, we do not know. But surely it does NOT look good that there was no information produced in the newspaper on this sector. Verily, this was something that could not have happened some 6, 7 years ago when construction was really booming in Barbados!!

    And what is also more appalling is that there was no comment in the newspaper of the amount that the foreign reserves would have declined by in the first quarter. Well, we smell a stink rat some where around here, given that this variable like the unemployment variable is another statistical variable that tends to generate significant political discussion in the country.

    Finally, it is so disconcerting that the Governor could be again parroting what the Prime Minister, the Barbados Worker’s Union leader, the head of the Barbados Hotel and Tourism Association and some other private sector leaders have been wrongly thinking, that reduced work hours and reduced pay should happen first and then after those strategies layoffs should be used as a last resort in this economic crisis. What we are saying here is that these strategies are among some of the most ineffective, backward and useless strategies that could ever be thought of for aiding in long term growth and development in the productive sectors of this country.

    By tying in these joke strategies with the need to maintain a certain level of spending in the so-called economy these leading officials seem to think that at this stage the Barbados has spending problems but they are totally wrong, dead wrong. W

    However, what we in PDC have long been focused on is the severe institutional debt and investment losses culture that exists in this country and that has substantially helped to cause this recession in Barbados and the money circulation problems that are at the center of this culture. That is why anytime there is a PDC Government installed in this country not only are we going to ABOLISH ALL TAXATION, but also we are going to ABOLISH ALL INTEREST RATES, INSTITUTIONAL REPAYABLE LOANS etc.

    PDC


  7. @Wright B.Astard

    Good point!

    Can you guess where most of the money end up? Yup in the pockets of the cruise line owners operating outside the Caribbean. In the mean time LIAT which all agree is key to the intra regional travel and integration continues to struggle.


  8. Regional government should reduce the government taxes by a substantial amount acceptible, over a specific period and review the results, then adjust to suit. In other words, work on a large volumn of travel to abtain the accepted finacial results.

  9. Adrian Loveridge Avatar
    Adrian Loveridge

    The Scout,

    Absolutely spot on.

    If you calculate the average stay of a Caribbean visitor is 5 nights and the average spend is US$170 per day.
    Then average the VAT element at 11%
    (7.5% on accommodation and 15% on everything else.
    That means Government is collecting around US$93.50 in VAT alone per visitor.
    If the potential visitor does NOT travel to us due to high airfares, compounded by even higher airport taxes, then NO collection of that VAT.

    The other partial answer would be for LIAT to partner with a pan-Caribbean Financial Institution (Bank) where Credit/Debit Card holders can earn LIAT miles with purchases.

    American AAdvantage has 50 million members alone.

    Something has to be done to stop more tourism businesses closing this year and the solution is NOT a $15 million fund spread across a possible 160 hotels and hundreds of ancillery tourism services.


  10. A.L
    I remember Carib Express had such a system going while they operated. It is unfortunate that that airline bellied up. All they needed was proper management, some-one who understood caribbean culture.


  11. Adrian we assume that you would have lobbied for the BTA to created an alliance with a loyalty brand as proposed? The issue we see with that proposal which has merit is the uncertainty which doggs LIAT. There is a here today gone culture which is causing a drag on LIAT like a parachute.

  12. Adrian Loveridge Avatar
    Adrian Loveridge

    The Scout,

    As you may re-call I worked as a consultant (mostly unpaid) for Carib Express for several months and devised and implemented their Carib Escape programme. Within 3 months of its launch it was producing 22% of their total revenue.
    As you quite rightly say all they need was ‘proper management’.
    But there were some great and motivated people who worked for them at the time and they have gone on to excel in the airline industry.
    If they had stuck to a plan (middle distance) and kept to it, it could have worked very well.

  13. Adrian Loveridge Avatar
    Adrian Loveridge

    David,

    Of course.

    We (me) launched a programme called MILESCloser in 2001 and for the last eight years, I have been trying to solicit
    support for the programme.
    Earlier this year, ScotiaBank who have been working with American AAdvantage for sometime, offered their Credit Card holders dramatically reduced MILES for travel to North/Central America for 20,000 instead of the normal 35,000 miles.
    Senior officials at the BTA have repeatedly told me this cannot be done. But guess what?
    ScotiaBank did it!

    A similar programme could easily be put it place for LIAT with partial BTA funding (they would buy some miles) and I will happily help put it into operation for no charge.


  14. Adrian

    We support the direction/thrust of your argument but it needs to go further. The market as you and the BTA must know is becoming more competitive by the week. New markets emerging, Airlines changing business plans which impact on available seats to Barbados, global economic factors be it oil, crime etc which impact customer demand.

    It is OK to have programs, visit markets to build awareness etc but the key in our mind is to build a structure which grows loyalty to the Bajan brand. There was a time when people would repeat visit to Barbados because of how Barbados was back then. Today the landscape has changed and we have to find new ways of building loyalty to the Bajan brand which is UNIQUE. All the other things we are doing and which we must continue to do i.e.festivals, yacht races, marathons etc can be copied in a minute by the other markets

    We see the the Barbados website has a new feature?

  15. Adrian Loveridge Avatar
    Adrian Loveridge

    David,
    Agree! and thats exactly what the MILES programme would do.
    Everytime, the card holder uses a particular card they earn more MILES to return to Barbados.
    Its not about spending more money but choosing which card to pay with.
    ne that gives you miles or one that does not.

    Yes! I saw the Pefect Weather Guarantee.

    Does that mean if you travel in September visitors get the US$300 Best of Barbados subsidy, the US$25 Oistins voucher, 25% off Restaurants, 50% off activities and attractions, a credit voucher and if it rains more than 1/4 inch a day then another US$100 daily?
    Thank God it doesn’t rain in September!

    43 years in the industry has taught me that the customers that receive the biggest discounts are the least destination and hotel loyal.

    They will look for who is offering equal or bigger discounts next time.

    Its never been any different and I cannot understand why our policymakers do not realise this and continue to spent vast quantities of taxpayers to disadvanatge the majority of the industry.

    For those hotels (and tourism partners) trying to maintain rate integrity, it is just excelerating their path to possible bankruptcy faster.


  16. Thanks Adrian, keep agitating, we know the BTA bigwigs visit BU.

    BTW has any case study been done on why Cuba and Jamaica are able to keep their numbers UP!

    Caribbean tourism suffering from economic fallout

    Friday, May 01, 2009

    Caribbean nations, with the exception of Jamaica and Cuba, have all reported a decline in tourist arrivals to their islands for the first quarter of 2009, latest tourism statistics show.

    The latest data released by the Caribbean Tourism Organisation (CTO) shows that out of 12 countries reporting latest statistics for the first two months of this year, five reported double-digit losses.
    Tourists at the beach.

    Anguilla suffered the biggest blow out of the twelve, reporting a drop by 18.8 per cent, followed closely by Antigua and Barbuda which reported losses of 14.3 per cent. St Lucia is hoping to turn around its fortunes with its jazz festival as the report showed the island suffered a 13.7 per cent drop in tourist levels for the first quarter of 2009.

    British dependent territories, Cayman Islands and Montserrat, also reported declines of 11.3 and 11.6 per cent respectively.

    Tourism in the United States Virgin Islands fell by 6.1 per cent while Puerto Rico reported a drop of 4.7 per cent. The Dominican Republic was close behind with a drop-off of 4.4 per cent while Belize reported a decline of just 2.4 per cent.

    Jamaica and Cuba, however, reported gains over the past winter season. Cuba saw a 4.5 per cent tourism growth while the industry in Jamaica grew by 3.2 per cent.

    There was no data available for other Caribbean nations, the report indicated.

    The Caribbean tourism industry has been taking a beating since the global economic recession hit the US, the region’s biggest market.

    The drop-off also comes as the countdown continues for the full implementation of the Western Hemisphere Travel Initiative, which will require that all US residents travelling to the Caribbean, Bermuda, Canada and Mexico have a passport in order to return to the country.

    That will take effect on June 1st.

  17. Wishing In Vain Avatar
    Wishing In Vain

    David I did not know Wayne Capaldi was a big BU fan??

    Reports state that since his presentation of his speech delivered to him by MM BLARNEY LYNCH at lunch the day before his BHTA meeting, in which he declared that he was not aware of a plan to redevelope the BTA, now this is a person who once asked why it was taking so long to reorganise and restructure the board and reporterly was a sitting board member and discussed the plan to restructure and revamp the board but suddenly he awakes from his slumber with a document not of his creation but the mouth piece of MM Blarney Lynch who had lunch with him on the day prior to his address and handed off his speech to be read my Capaldi.

    The sooner Mr Capaldi gets his political preferences behind him and decides to serve the BHTA and the people of Barbados from the heart, things will improve.

    This is Barbados in 2009 there is no time to be wasted with backward steps it is all forward, there is a lot happening and there is a lot to do with or without the input for time wasters like Capaldi.

    I must also commend the hardworking staff of the BTA for putting all there focus on getting those that are changing their Mexico holidays to have them redirected to Barbados this is some excellent work, it is happening my information is that the London office is actually trying to find additional airlift as they have already filled the regular services with redirected bookings and are in need of addition airlift which the Minister is working towards quickly.

    I like the Perfect Weather selling line!!!

  18. Adrian Loveridge Avatar
    Adrian Loveridge

    David,

    Just for the record with the Perfect Weather promotion, below shows rainfall (in inches) based on a ten year average per month.

    First MONTH
    Second average rainfall
    third – number of days ( ) that will produce an average or more of 1/4 inch of rain.

    June – 3.5 – (14)
    July – 5.1 – (20.4)
    August – 5.8 – (22)
    September – 5.7 – (22.8)
    October – 6.7 – (26.8)
    November – 5.9 (23.6)

    While it may be an insurance linked promotion, the odds would appear to be against us and obviously have to be cost related.

  19. Wishing In Vain Avatar
    Wishing In Vain

    Mr Loveridge,

    I think if you were to read carefully you would quickly learn that your worries are misplaced as the amount of rain is not the only qualifying factor but were you to read it carefully you will also see that on the day that there was more than a 1/4 of rain the temperature would also need to be lower than 78 Deg F.

    I am sure that you will agree that the chance to have the two of these factors combined is very, very slim.

    A new Beginning a new direction a new thrust is what this Government is about.

  20. Adrian Loveridge Avatar
    Adrian Loveridge

    Mr. Wishing in Vain,

    I think we really have to establish what we are selling here.
    Whether it is value for money, quality tourism or snake oil!
    Do you think for a moment that the marketing audience this offer is aimed at are going to tie these two elements together?
    And please do not bring politics into it.
    The concept smacks of a complete lack of creative marketing thinking and a final desperate measure of how low can we can go before we put up a sign saying everything is FREE.

    And as to boasting ‘we’ are the first destination in the world to make this sort of offer.

    It shows exactly how little research has gone into the ‘initiative’.

  21. Wishing In Vain Avatar
    Wishing In Vain

    It is new it is creative it is fresh, maybe this is why you were removed from the board because of your lack cooperation and a willingness to be a team player and lacking in fresh and positve and new ideas.

    The I, I and I mentality went thru the window somewhile ago, while on the subject have you benefitted from any of the redirected traffic that orginally booked holidays in Mexico and are now rebooking to other destinations like Barbados?

    If not so why have you not made head way in doing such?

    Sadly had you created the idea it would be a wonderful one but it was created by others and it has no merit, that is your style Mr Loveridge, nothing is being given away Mr Loveridge it is a bonus a selling point to lure visitors to our shores, simply put it has NO COST TO THE TOURISM PRODUCT.

    I think everyone appreciates positive and uplifting comment but have little time for mourners and whiners as you are.


  22. @WIV

    Are we getting this right? You are attacking a man who worked 24/7 pre-election to further your cause and now you throw him to the wolves? Are you saying Adrian showed himself not to be a team player and this is why he was fired fired from the BTA Board?

  23. Wishing In Vain Avatar
    Wishing In Vain

    I do not know why he was removed from the board but it certainly appears to me the he is an I and I man and that seldom works in a board setup.

    Maybe you need to ask him what his thoughts are on the subject, he mabe better able to waffle an answer than I could.

    As I am sure you would be aware when a board takes a decision it is expected that all those that are party to that process of decision making throw their weight behind the board and make it happen , reports reaching me suggest that Mr Loveridge saw himself as a Lone Ranger and acted as such.

    Off to watch the Kentucky Derby at the sporting bar in Rockley, later.

    David I am still working on that item of information you asked about, I will advise you.

  24. Adrian Loveridge Avatar
    Adrian Loveridge

    I, and I repeat that, I, because I cannot talk on behalf of other people, am now starting to get the answers, as to why the Minister appears to have been so badly informed.
    Its difficult to comprehend such a vindictive response after someone puts their all into an appointment.
    Yes! I asked questions, but when you are spending upwards of $100 million of taxpapers money and have a responsibilty as a Director, should you just stay silent even when you are confronted with a situation where you would not dream of spending your own money on a project placed in front of you.
    I think it the truth is told, why would you replace someone with 43 PROVEN years experience, across 67 countries, in tourism in a crisis situation with someone that knows little or nothing about the industry, says a lot.

    I had hoped that we had ALL learned from 14 years of lost direction in our number one industry.

    Our tourism survival in the current economic climate is a lot more important than sinking to petty politics.

    No single employee that has so far been laid off due to dwindling occupancy levels will thank you Wishing in Vain and I urge you to concentrate any ability you may have into safeguarding our tourism industry rather than launching personal attacks.

    I will leave a larger more informed public to judge whether I have made a positive contribution to tourism.


  25. Adrian Loveridge
    Please forfive W.I.V, he has jumped on a bandwagon and looking for as much as he can get. As long as you question anything he says, his only defence is personal attacks. He’s like a vexed dog that has been chained for a long time. I too got a very immature tongue lashing from his because I questioned certain things that this administration promised the electorate. Unfortunately, I have been vindicated, because the deepening economic crisis, will not allow this administration to do half of what it promised bajans. When I became an ardent supporter of the DLP that man was still in diapers but he attacked me viciously and stupidly even though he knows nothing about me. However, I forgave him since his bark is just to keep off intruders. I would like him/her to indulge in sensible conversations and don’t bring politics into everything. It is people like him/her who would prevent intellegent people from making a valuable contribution. One thing, he is too shallow to prevent me, thank God.


  26. Your brief but reactionary period at the BTA, has told everyone on this blog what we needed to know.

    Same old… same old money.

  27. Wishing In Vain Avatar
    Wishing In Vain

    Why would you replace someone with 43 PROVEN years experience, across 67 countries.

    Dr Kerry Hall is very well qualified to sit on the board if the switch is really put to the test she has much more to offer the board than the person who by his own admission has spent time in 67 countries dabbling.

    I can see that from here down the road this person will whine if the board spends a $ 1.00 he will want them to spend $ 10.00 and when they spend $ 10.00 he will want them to spend a $ 1.00 in summary he will see no sense in anything that the revamped board does because he is no longer a part of that process.

    I am a Born and Bred Barbadian first and foremost unlike Mr Loveridgeand I want only good for Barbados I have no where to go , I cannot pack my bags and return to Britain when it suits me to do.

    So I want only good for Barbados and for Barbadians minus the small talk.

    To Mr Loveridge a closer internal self examination maybe of benefit to yourself.


  28. Mr Loveridge, someone once told me never argue with a fool, they beat you twice, the first time is that you actually have to come down to their level and the second time is once you get down there they beat you on experience! So please ignore the very political lackey WIV!

    When I saw that Barbados ad I began thinking that whoever came up with this idea could only be an idiot! So all of a sudden we have gods in Barbados guaranteeing sunshine, well well and we are boasting of having a high literacy rate!

    Let’s imagine 2000 people coming to Barbados and it rains for 3 days and we are left paying out $6,000 which we can ill afford to lose especially in these recessionary times.

    Unless of course WIV and the DLP are also guaranteeing that the recession will NOT affect Barbados.

    Change????? hmmmm

  29. Wishing In Vain Avatar
    Wishing In Vain

    Anonymous, Like Mr Loveridge you to seem unable to fully read and understand the advert.

    If you had taken the time out and read and taken in the message of the advert instead of repeating Mr Loveridge’s misplaced comments, without the slighest engagement of your own brain power or your own thought process, you would CLEARLY see that the matter of rain is not the only item that is taken into account to arrive at a refund, there is more to it than just that, I will not try to inform you any further but I will ask you to have a read of the advert again and see if alone you maybe able to better understand the content and the reasoning in the advert.

  30. Wishing In Vain Avatar
    Wishing In Vain

    In Barbados, every day is a perfect day. Guaranteed.
    These days you can’t count on much of anything. But you can always count on the weather in Barbados to be perfect. A fact we’re so certain about, that we are the first and only country in the world to guarantee it – actually paying you $100 for everyday you’re here that the weather is anything less than perfect.

    Perfect Weather as defined by the Barbados Tourism Authority. The Perfect Weather Guarantee is provided by the Barbados Tourism Authority through WeatherBill. Additional terms, conditions and restrictions do apply. Guarantee is opt-in only, at no additional cost to the consumer. After purchasing a non-canceled, weather-guaranteed trip, a consumer will be eligible for a $100 rebate per booking for each day the average daily temperature in Barbados falls below 78 degrees Fahrenheit AND the daily rainfall is more than a quarter-inch (.25”). Weather triggers must fail to meet both weather conditions in the same day in order to receive the $100 payout. Daily weather conditions will be solely determined by weather data provided by Grantley Adams International Airport (BGI), as well as a third-party weather server provided through the company WeatherBill. By opting in to this program, a consumer agrees that their right to payment is determined solely through weather data provided by BGI and the third-party server. Weather insurance must be booked at least ten days prior to vacation through an approved booking engine partner, and within the predetermined booking window of 5/1/09 – 6/7/09. Only valid for new bookings with travel dates between 5/28/09 and 12/19/09. Consumer will be unable to check for refunds until vacation has ended, and may do so with a URL provided via email from the Barbados Tourism Authority and WeatherBill. Consumer will not be automatically refunded and must visit the custom look-up URL in order to generate refund. An email will be sent with the custom look-up URL within 2-5 business days of booking a weather-guaranteed vacation.


  31. A load of marketing bullshit can’t even print the small print from the sight

  32. Wishing In Vain Avatar
    Wishing In Vain

    David you may want to relocate this to somewhere dealing with corruption , VECO, PRISON, OIL STORAGE, OWING ARTHUR, MIA MOTTLEY, HALLAM NICHOLLS, GLYNE BANNISTER, PRISON FOR ALL.

    Derby winner owned by Bill Allen’s son

    The 50-to-1 longshot that won Saturday’s Kentucky Derby, Mine That Bird, is one of the horses bought by the son of former Veco boss Bill Allen in a buying spree of thoroughbreds using the money the family got from the sale of former oil field services company Veco.

    Mark Allen’s Double Eagle Ranch of Roswell, N.M., has a number of race horses, including a stud once partly owned by former Sen. Ted Stevens, So Long Birdie. Mark Allen and a business partner in New Mexico bought Mine That Bird, a two-year-old relative of So Long Birdie, for $400,000 last year.

    Bill Allen is the central figure in Alaska’s political corruption scandal. He pleaded guilty two years ago Monday to bribing Alaska politicians, but in a plea deal, won immunity for Mark and other members of his family. Bill Allen, still a witness in possible future cases, has not been sentenced.

    On the witness stand in the Ted Stevens trial last year, Bill Allen explained what Mark had done: he had paid off a legislator. Allen didn’t name the legislator, but when former Rep. Bev Masek pleaded guilty to conspiracy in March, she admitted accepting “several thousand dollars” from a relative of Bill Allen.

    A felony conviction would have prevented Mark Allen from getting a license to own race horses.

    When Allen and his three children sold Veco to the international engineering company of CH2M Hill in 2007, Mark Allen pocketed about $30 million, about the same as his two sisters, according to sales documents.


  33. Wishing In Vain like I said before and I will say it again: YOU ARE AN IDIOT!!! I can read very well thank you very much and I am sure every person reading that ad except the IDIOTS that put it together will have the same opinion. If I go to Barbados and it rains I will get a hundred dollars.

    I usually ignore all your writings and I will continue to do so. Instead of doing what you do best, being nasty and cussing anyone who dont agree with what you have to say, you should advise the folks who wrote that ad that people seem to be misinterpreting it if that is what you are saying and see how it can be improved.

    It takes a BIG PERSON to admit they are wrong. Grow up little boy/girl

  34. Wishing In Vain Avatar
    Wishing In Vain

    If for no other reason it works because it has you speaking about it, cheers to designers and brains behind the advert, well done.

    It take a big person to say that they never read the advert before rushing off in support of Loveridge and working out the proposed claim that it would incur now you have read it a now better understand it, be enough of a person to say that you got your knickers in a twist too quickly and with no good reason.

  35. Adrian Loveridge Avatar
    Adrian Loveridge

    “NO COST TO THE TOURISM PRODUCT”

    What does that actually mean?

    No cost to the private sector who generate the taxes that the Government spends?

    No cost to the BTA?

    What does it mean?

    Clearly there must be an insurance premium or pay-out cost, and the fact the weather is based on airport readings lays the concept open to all sorts of litigation challenges. Ask the good folk in Holetown area, where a number of our larger hotels are located about weather in September, October and November.

    ‘Not a team player’

    Really…

    Backin’ Barbados – Selah Primary School – Ask Petra Roach.

    BTA delegation to Argentina – Ask Cicely Walcott.

    BTA trans-Canada promotional trip –
    Ask Cheryl Carter.

    Murder of Terry Schwarzfeld – Which other BTA Director personally patrolled Long Beach for several days after the incident?

    re-DISCOVER the Caribbean Show –
    Ask the thousands of people who came to the Lloyd Erskine Sandiford Centre last weekend.

    Was Dr. Kerry Hall the only newly appointed BTA Director?

    Now please tell the entire BU audience exactly WHAT your positive contribution has been to tourism WIV?

    Your blatant and very personal attack on my proven contribution to tourism during my twenty years on Barbados
    and year spent on the BTA board has galvanised me into compiling an exact record of that year.

    The PM will be the first to get a copy.

  36. Wishing In Vain Avatar
    Wishing In Vain

    Well done now move forward with gusto!!!

  37. Wishing In Vain Avatar
    Wishing In Vain

    Clearly there must be an insurance premium or pay-out cost, and the fact the weather is based on airport readings lays the concept open to all sorts of litigation challenges. Ask the good folk in Holetown area, where a number of our larger hotels are located about weather in September, October and November.

    Very clearly you have not read the site fully had you done so these comments would not be appearing.

    Take in a little Church and Enjoy your Sunday.

  38. Adrian Loveridge Avatar
    Adrian Loveridge

    Tell a whole bunch of lies, create innuendo and fail to answer posed questions.

    You want me to ‘move forward’ WITHOUT an apology.

    Get Real!

    Its people like you WIV that hold this country back.

    Answer the question!

    What positive contribution have YOU made to tourism?

  39. Adrian Loveridge Avatar
    Adrian Loveridge

    So WIV,

    You are saying WeatherBill provides the service free of charge?

    MORE lies!


  40. Phew!!! Fellows getting hot and bothered about a “weather guarantee”!!! This is more heat than the 78 degrees in the advertisement.

    Seriously though, it is only another way of saying that the weather in Barbados is warm even when it rains, so cool out fellas!

    Let us be glad that there has been no major reduction in the tourism numbers like our neighbours have been experiencing.

    Be fair and give kudos to the Ministry of Tourism, The BTA, the BHTA and all the affiliated tourism players who have ensured that we (Barbados) are staying afloat.


  41. The Minister of Tourism can explain the ad . I’m sure he is capable and has sole responsibility for things coming out of his ministry.

    But Adrian I cannot jar why you with so much knowledge , experience and integrity would allow yourself to be consumed by fire and brimstone. Get real nuh.

  42. Adrian Loveridge Avatar
    Adrian Loveridge

    Littleboy,

    Yes! you are right, kudos to ALL involved, but what are you basing your observations on?
    I notice that the CTO latest figures do not include Barbados for period Jan-March – 2009 (updated 20 April), but
    some of our neigbouring are suffering:

    Anguilla -18.8%
    Antigua -14.3%
    Cayman -11.3%
    St. Lucia – 13.7%

    Lets get some of those taxes off and see if it makes a difference.

    Our neighbours know what sort of weather to expect and won’t file a class action lawsuit if they get a couple of chilly days and a bit of rain.

    See True,

    You are right too, I should not let it get to me. Its the blatant lies and the fact WIV cannot claim a single positive contribution to tourism.

  43. Adrian Loveridge Avatar
    Adrian Loveridge

    should read neighbouring islands….


  44. The Central Bank Governorof Barbados gave some feedback a few days ago. Based on her report we are faring better than our neighbours.
    It is only a matter of time before the Caribbean governments reduce the level of travel taxes. More than one Minister of government in the region hasve stated that we need to have a look at the cost of inter-regional travel, so that leads me to believe that action is imminent.
    Let’s not believe that members of governments are so indifferent to the cause…they are Caribbean people too, you know, and they and their families and friends travel!

  45. Adrian Loveridge Avatar
    Adrian Loveridge

    Littleboy,

    I too, do not believe they are indifferent to the cause, but its a question of timing.

    Anything put in place NOW will take a little time to implement and make a meaningful difference.

    The CTO has been discussing a Caribbean brand marketing campaign for a long time. Could not a compromise be made where regional Governments give a percentage of the airport taxes collected to ensure this happens?
    The Governments are already collecting the monies, so its simply agreeing a campaign and the cost to implement it.


  46. Maybe skepticism is justified given that the issue of reducing taxes has been a perennial concern even before the current economic crisis. As Adrian has written one would have hope that we would have had a reaction in keeping with the criticality of the situation i.e.intra-regional travel to help regional activity going and it meshes with a regional objective to promote CSME of which movement of people is a critical element. It reminds of that time when the leaders procrastinated on the head tax for cruise ships which continue to rape the Caribbean.

  47. Barnabas Collins Avatar
    Barnabas Collins

    Mr. Loveridge…..I have the deepest respect for you when it comes to tourism and what tourism needs to go forward. Try not to get bogged down with people whose only interest is to act as PR for ANY government. Those people come and go but you Sir will still be here. Continue to agitate for what you think is right and take our country forward and just “turn off the spanish stations”….

    BC


  48. How important is the amount of taxes being paid on airfares within the region – when a visitor to Barbados – for example – could get US$300 off his holiday package.

    Is the tax on tickets such a big issue?

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